Interest-Based Ads Policy

The Ad Policy at Zona Shoppers pertains to personalized ads tailored to users’ interests and based on their activities on the site. These ads are related to the content searched, user interests, visited stores, interactions on the site, and payment services.

Online Behavioral Advertising is governed by Self-Regulatory Principles established by the Digital Advertising Alliance, which consists of marketing, online advertising, and consumer advocacy organizations (

Zona Shoppers utilizes cookies and other technologies to understand the user’s preferences and display relevant advertisements.

Personalized ads enhance the user’s experience on Zona Shoppers by showcasing products, services, and features that interest them.

Zona Shoppers collaborates with third-party agencies to improve our ads’ quality. However, this collaboration does not involve exposing or sharing users’ personal information. We do not provide or sell personal information about our users.

For more information on personalized ads, you can visit the Network Advertising Initiative (NAI) and review the Digital Advertising Alliance’s Self-Regulatory Principles for Online Behavioral Advertising.

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